There was a time when Shiprocket was every D2C brand’s go-to logistics partner. But over the past year, that story has changed. What was once the great equaliser for eCommerce brands has slowly become a growing source of frustration. Social media is now filled with...
Every failed payment is lost revenue. It’s a customer who wanted to pay but couldn’t. Maybe their card was wrongly declined. Maybe UPI didn’t go through. Maybe your gateway stopped working at the wrong time. Now think about this happening hundreds or thousands of...
SEO isn’t dead… but the old playbook is. Because AI search is rewriting the rules. Not too long ago, getting to the top of Google’s first page was as simple as stuffing a few keywords, stacking some backlinks, and boom – traffic rolled in. But today? That game...
In 2026, what do you think India’s shoppers will be buying the most? Well, the answer is not just smartphones anymore. E-commerce in India has shifted dramatically. UPI payments are hitting record highs. Tier-2 and Tier-3 cities are shopping online like never before....
The most powerful influencer isn’t the loudest voice, but the most trusted one. Do you remember the old days? A brand would pay six figures for a celebrity selfie with their product, and that—my friend—was considered a campaign. Back then, every influencer marketing...
