by Ankur Sharma | May 29, 2026 | Startup
Why are so many supplement brands in India starting to look the same? Protein powders, collagen drinks, gut health products, herbal blends, vitamins, and gummies are launching every week across Shopify stores, marketplaces, Instagram, and quick commerce platforms....
by Ankur Sharma | May 28, 2026 | Digital Marketing
Most D2C brands in India begin influencer marketing with one assumption: Bigger creators generate bigger sales. But influencer ROI changes dramatically depending on your revenue stage, CAC pressure, customer trust, and retention systems. What works for a ₹2 crore...
by Ankur Sharma | May 26, 2026 | Ecommerce
Subscription models for D2C brands are becoming increasingly popular in India. As ad costs rise and customer acquisition gets more expensive, many brands are searching for ways to build predictable recurring revenue instead of depending only on one-time sales. For...
by Ankur Sharma | May 25, 2026 | Ecommerce
Launching a D2C brand in India looks easier than ever. Manufacturing is accessible Marketplaces are mature Social commerce has reduced entry barriers. But many founders underestimate one thing that quietly destroys scale later: compliance. For food, wellness,...
by Ankur Sharma | May 21, 2026 | Ecommerce
Most D2C founders think custom manufacturing is what builds a premium brand. In reality, most brands struggle long before manufacturing becomes the real problem. Brands fail much earlier because of: Weak positioning Rising CAC Poor retention Inventory problems...
