Paperboat Product Photography

Paperboat Product Photography

In our Paperboat product photography featuring mango and lychee flavours, we focus on highlighting the playful packaging of the drink and the energetic vibe associated with it. Each photograph is captured with a vibrant and playful theme, aiming to attract attention and evoke a sense of enjoyment and liveliness. The overall idea is to evoke a sense of playfulness and appeal to a spirited and youthful audience.

Paperboat Hero Image

What’s Involved?

By using natural elements in the background we accentuate the fact the drink uses natural ingredients to produce authentic flavours. The pink backdrop highlights the refreshing and fun nature of the drinks, emphasizing their fruity flavours and appealing to a cheerful, light-hearted mood. This strategic visual presentation enhances the brand’s visibility and charm, attracting the audience and fostering trust in the product’s natural goodness and delicious taste. Our photography approach ensures the product stands out, appealing to both health-conscious individuals and those seeking a nostalgic yet contemporary beverage experience.

Project Brief

Paperboat product photography

Resources & Equipments

Photographer and stylist. Fresh background elements. Canon R6 Mark II camera and a 35mm F1.8 Macro lens.

Execution time

Moodboard: 2 days, Shoot: 1 day, Editing: 3 days

FAQ

What was the theme of the Paperboat product photography shoot?

The theme of the shoot was “Freshness,” capturing the vibrant and refreshing qualities of the mango and lychee flavours. The pink backdrop was chosen to highlight the fruity essence of the drinks and add a playful touch.

How to capture detailed and vibrant product images?

Start with careful planning and execution. Our process involves setting up the appropriate lighting and backdrop, followed by using high-resolution cameras and macro lenses to capture detailed images. For the Paperboat drinks, we focused on capturing the product’s spirited colours and textures to showcase its freshness and appeal.

How to ensure the final images align with my brand’s vision?

The key is to understand your brand vision and objectives and brainstorm ideas that could portray it in the best possible way. For the Paperboat project, we aligned the shoot with the brand’s energetic mage by using a background that pops up but doesn’t overshadow the product

What elements are used in your shots to highlight product quality?

We use relevant elements, aesthetically pleasing backgrounds, and detailed close-ups to emphasize the quality and authenticity of the products, making them stand out visually.

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