Branding vs Marketing
Although the terms are commonly used synonymously, branding and marketing are conceptually distinct. If you ask around, you’ll get a variety of responses about the differences between the two. Some might even claim they are the same thing. Understanding this...
7 Tips to Optimize Your Ecommerce PPC Campaigns
It’s no secret that ecommerce is booming. In fact, online retail sales are expected to reach $8 trillion by 2025. But if you want to be part of that success, you need to make sure your ecommerce PPC campaigns are optimized for maximum ROI. Here are seven tips to...
Advertising Standards Council of India (ASCI)
Today, India is among the fastest in the world markets, with sellers trying to compete fiercely to make their goods distinguish themselves from others in the eyes of the customer. Advertising products is one method for sellers to distinguish their offerings from those...
How to Generate More Leads with Business to usiness Marketing
Generating business leads is essential for any company, regardless of size or industry. In order to be successful, business owners need to employ a variety of lead generation techniques that will bring in new customers and grow their business. One of the most...
5 small business marketing ideas
Small businesses often don’t have the same marketing budget as large businesses, which gives them a disadvantage when competing for customers. Additionally, small businesses may not have the same resources or reach as larger businesses, making it more difficult...
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