Branding vs Marketing

Branding vs Marketing

Although the terms are commonly used synonymously, branding and marketing are conceptually distinct. If you ask around, you’ll get a variety of responses about the differences between the two. Some might even claim they are the same thing. Understanding this...
Top 5 Paid Social Media Tools

Top 5 Paid Social Media Tools

Social media has become an integral and essential component of our everyday lives in less than a decade. Baby photos and your mother now dominate the platforms where you started sharing partying pictures. Great social media doesn’t occur accidentally. It’s...
Digital marketing for food products

Digital marketing for food products

More and more people are shopping online these days, and food producers need to be sure to have a strong digital marketing presence in order to reach potential customers. By using the right tools, such as social media, email marketing, and SEO, food producers can...